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Buzzworthy LIVE Episode 3: Balancing Innovation with Governance to Meet Member Expectations

In this episode, your host Marcus Leite will sit down with special guest Dana Otillio, vice president, marketing and communications, Society of Petroleum Engineers (SPE) to talk all things "member value."They’ll discuss the transformative power of doing a few things consistently, why an association professional must take risks, and why the dirtiest word in our industry should really be an industry standard.

Transportation Intermediaries Association Leader Invites Members to Put Pants Back On

Pants Up, Attendance Up: Unusual Request Skyrockets Conference Turnout By 50%Transportation Intermediaries Association Leader Invites Members to Put Pants Back On. Before her first in-person event since the pandemic, Executive Director Anne Reinke faced the question: How do you get people to show up? She proved all it takes is a little video and a lot of audacity. Read the full case study now.